NPC Creative Services
NPC Creative Services specializes in providing strategic public relations to healthcare, health IT, and technology software and service organizations, ranging from small- and mid-sized businesses to Fortune 500 corporations and professional trade associations.
Whether the need is for an agency to provide comprehensive public relations services or to support an in-house team, NPC has the industry expertise and connections necessary to get the job done right, on time and within budget.
Few agencies can match the level of expertise, industry understanding and personalized service NPC brings to its client relationships.
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INTERVIEW: Innovating Alzheimer’s treatment with radio frequencies
While two new drugs – lecanemab and donanemab – have recently been approved for the treatment of the condition in the US and the UK, there is a desperate need for innovative new therapies.
One such innovative approach is the use of Transcranial Electromagnetic Treatment (TEMT), which works by modulating brain activity through electromagnetic pulses. It is thought that the pulses are able to impact plaque buildup in the brain that is associated with the development of Alzheimer’s.
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5 Questions To Identify And Mitigate Hidden Security Threats
While mass outages like 2024’s CrowdStrike event can bring small businesses and major corporations alike to their knees, small technical issues or IT events are far more common and can shut down business functions with equally devastating effects. Cybersecurity threats raise the stakes even more, especially for small- and mid-sized businesses that rarely have strong protections in place to stave off potentially business-ending attacks.
“Surging security and cybersecurity threats don’t discriminate by company size, industry, or geographic footprint. In today’s high-risk security environment, an attack is all but inevitable,” says Erik Eisen, CEO of CTI Technical Services, a leading provider of IT support and cybersecurity services. “Which is why every business today needs to make—and keep—a resolution to start the year with an evaluation of their network and security status to identify and address areas of weakness so they’re around next year.”
Healthcare Business Today» -
Current Procedural Terminology® 2025 Updates Alter The Medical Coding Landscape
The New Year means new updates to the Current Procedural Terminology (CPT®) code set—substantial changes that reflect the rapid advancement of medical technology, procedures, and care delivery models and reshape the medical coding landscape. The CPT 2025 updates, which took effect on January 1, 2025, introduced 270 new codes, 112 deletions, and 38 revisions that offer healthcare providers the tools to document and bill for a broader range of services accurately.
These latest updates from the American Medical Association (AMA), which seek to streamline reporting processes while ensuring coding accuracy for reimbursement, have broad implications for coding teams and their healthcare organizations. Physicians and other key clinical staff must also understand the changes and whether they require updates to clinical documentation to ensure coders can accurately code to the highest level of specificity. This, in turn, ensures that facilities, physicians, and organizations have appropriate data to support high-quality patient care and timely and proper reimbursement.
Healthcare Business Today»